Did you know that 7 million Filipinos don’t have access to clean toilets? According to the Department of Health, of the estimated 3,420 diarrhea-related deaths among Filipino children under 5 every year, around 2,000 could have been prevented by access to safe water, improved toilet sanitation and personal hygiene. That is why all over the country, people are welcoming the construction of new toilet facilities and the repair of dilapidated ones, since becoming aware of its role in disease prevention, especially among children.
To help save lives, Domex has initiated the One Million Toilet Movement, a campaign that helps raise awareness for proper toilet sanitation. Through a pledge, it encourages everyone to keep their household toilets properly cleaned to keep germs and bacteria away. By this action, it ensures that you and everyone around you are safe from diseases like Diarrhea, E. Coli, and Hepatitis.
Every pledge will count as a ₱5 contribution to UNICEF’s sanitation program, that will help improve access to basic sanitation for hundreds of millions of people.
What you’ll see in the video is a scene typically played out during fiestas: People rushing to the streets, drawn to the sound of a marching band. Everyone is smiling, eager to see the “star” of the celebration. But instead of showing the face of a movie celebrity, a beauty queen or a politician, the video reveals an unlikely, yet welcome sight—a new, clean toilet facility.
I encourage everyone to watch this video, share it, and encourage your friends to watch it. By watching and sharing, we are not only raising awareness but also helping helping less privileged communities gain access to clean toilet facilities because each unique view translates into a pledge for the advocacy campaign.
Visit Domex Facebook Page for more details and to pledge: https://www.facebook.com/DomexPhilippines
Michi says
True, I remember the show that I’ve watched before. They invited few people to experience the city life and sobrang amaze na amaze sila sa toilet. Nice campaign of Domex.
Mommy Peach says
Yeah, Kudos to Domex for coming up with such a campaign.
Edel says
This is a nice campaign. I was able to join the culminating activity in Baseco Compound in Tondo. 🙂
Mommy Peach says
Sayang I wasn’t able to make it.
Janice says
This is a great campaign by Domex. Everybody must have access to clean toilets. I hope the campaign will be a success.
Mommy Peach says
I’m sure this campaign will be a success.
TweenselMom says
It’s a noble deed to help the community have cleaner toilets. A clean toilet is a pride for any home. Well that’s because it is for me at home.
Mommy Peach says
Same here Tweenselmom!
May De Jesus-Palacpac says
Sometimes, what seems to be an odd idea turns out to be a very relevant one. Such as this. Whoever thought of a toilet upgrade must really be aware of the going ons in these impoverished areas.
Mommy Peach says
True.
Hazel Asoy says
After watching the video, I’m glad that my parents are very particular in having a clean and well sanitized CR. This is a brilliant campaign.
Mommy Peach says
I so agree!
Renz says
i love their campaign for it promotez good health and wellbeing. Way to go!
Mommy Peach says
Same here renz. I hope many more companies will follow their example.
Gil Camporazo says
It’s about 24,964 more to go to reach the 1million target. What next then? One clean toilet at a time very good campaign hygiene and cleanliness among the Filipinos. What the maintenance is another problem to tackle by the residents…
Mommy Peach says
I think they can maintain it once they’re trained to do it.
Debarpan says
Seems like a good campaign…never knew about this.Very nice.thanks for the share.
Mommy Peach says
It is a great campaign.
Franc Ramon says
I think this really helps in keeping a cleaner environment and also a much healthier one. Great Job Domex.
Mommy Peach says
True!