Are you starting a new blog and looking for success, or trying to expand your current readership? It might seem like a daunting task given the amount of competition out there, but there are some key things you can do to set your blog off in the right direction. Here are five top tips that I found useful for MommyPeach.com. These tips will benefit both beginner and veteran bloggers alike.
Engage with readers
At the heart of every good blog is reader engagement. Of course, this is easier said than done, but there are a few things it helps to bear in mind. Make sure that you pay attention to comments and respond courteously if a genuine point is being raised. Also, ask readers what they think at the end of each blog, and be aware of their topic suggestions.
Deliver on your promises
A healthy blog readership is all about retaining readers long enough for them to recommend you to their friends. This means not using trickery to get people to your blog, and not casting your net in too many different directions when it comes to subject matter. Make sure your content is consistent, and that every title describes the blog content accurately.
Incorporate trends
While it’s important not to stray from your key focus, you should be able to find ways of linking current trends to your subject matter. This way you’re likely to attract people to your blog who aren’t necessarily seeking it out.
Figure out email verification
Sorting your email verification isn’t a very technical process, and can really pay off when it comes to emailing readers with a regular newsletter. This service will prevent non-emails from being entered, and also makes you aware of bad email addresses. This will improve your sender reputation, and means your messages will reach more genuine readers.
Connect with your peers
The word ‘competition’ isn’t all that relevant to blogging. The truth is, building relationships with bloggers operating in the same field is good for everyone involved – it improves your overall visibility and means you share a pool of readers who are likely to check out similar topics. So reach out to peers rather than shunning them.
It would be good to find out if any of these were useful for you guys and whether or not it’s worked for you. Please feel free leave me some comments below.
12 Responses
Well said, Peach, especially the part about looking at other bloggers not as competitors but allies. Blogosphere is one perfect example of where you can’t do it alone. You need people to like, comment and share your content to grow.
Thanks so much Lalaine!
enlightened! thanks for sharing, indeed true! but some wouldn’t be like that, specially in fashion blogging, i guess.
I guess so too.
You can really learn a lot reading other people’s blogs. At the end of the day, it gives you insights on different approaches to your readers.
I agree.
actually it’s easy to get a blog but it’s hard to build it and maintain them .
True, True.
I agree with all these suggestions, Peachy. I try to do most of them although I have to admit I haven’t been active at all when it comes to sending newsletters.
I think it’s one way for bloggers to connect with their readers.
great tips..I agree especially on networking with other bloggers. each time I travel on a place for the first time I would normally search for blogs and ask for tips from the writer who had visited the place
Thanks Jojo!